Kamp Trucking Redesign

Portfolio Prep

Kamp Trucking is my dad's business that he started late 2020. He drives a dumptruck and hauls things like gravel and asphalt for construction companies in the area. At the begining of the semster he said he wanted to get some shirts and possibly redesign his logo. People have been confusing his buisness for another trucking company in our area do to the fact that the logos look similar. So while designing a new logo for him I really tried to keep that in mind.

It was a challenge to create something that would both look well and appeal to my dad. He likes more simple designs espcially when it comes to buisness, so I made sure to keep that mind. He currently only has one truck it's navy blue with silver flames on the hood which he painted on. He said he wanted to use orange as a secondary color for acsents.

I really like how the design turned out and could defintly see my dad wearing the hat and shirt I mocked up.